HDFC bank partners with Retailio to launch co-branded credit cards

BANKING AND ECONOMY

HDFC Bank partnered with Retailio and announced the launch of a new range of co-branded credit cards primarily targeted at chemists and pharmacies in the merchant segment. Retailio is the country's largest B2B pharma marketplace.

The cards are targeted at chemists and pharmacies and will be available to over 1 lakh Retailio customers as well as new customers. The partnership will cover over 1.4 lakh merchants during its phase of the rollout.

The co-branded credit card offers reward points, cash back on tax payments, and on business essentials such as telecom and utility besides up to 50 days of the interest-free credit period. The card also ensures no-cost and low-cost EMI options for all customers on their credit card along with term loan eligibility for business requirements.

   Important Points for the exam:

  • HDFC Bank partnered with Retailio to launch a new range of co-branded credit cards primarily targeted at chemists and pharmacies in the merchant segment. 
  • Retailio is the country's largest B2B pharma marketplace.
  • The cards are targeted at chemists and pharmacies and will be available to over 1 lakh Retailio customers as well as new customers. 

   Facts to Know:

  • HDFC Bank CEO: Sashidhar Jagadish
  • HDFC Bank headquarters: Mumbai
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